This year marks Pokémon’s 30th celebration! As we begin our year of festivities, there’s just one question on our minds: What’s your favorite Pokémon? Throughout 2026, there will be all sorts of ways for fans everywhere to share their answer to that important question. Let’s check out some of the upcoming opportunities to celebrate the diversity of Pokémon and bring the Trainer community together.
What’s Your Favorite?

So yeah, Trainers, what is your favorite Pokémon? With so many adorable, powerful, cool, scary, mysterious, or, well, anything Pokémon around, there’s a different Pokémon for everyone. Pokémon’s 30th celebration kicked off with an exciting spot that aired during Super Bowl LX.
Pokémon GO What’s Your Favorite Feature

Share your favorite Pokémon on social media with Pokémon GO’s new What’s Your Favorite photography feature. You can now strike a pose with nearly any Pokémon, snap a pic, and show your favorite to the world with #Pokemon30. You don’t need to log in—or even have a Pokémon GO account—to use this new feature.
Pokémon Day Out and Pokémon Night Out


Throughout the year, fans will be able to come together in real life during Pokémon “Day Out” and “Night Out” experiences specially designed to give fans of all ages the ability to connect with fellow Trainers in interactive and immersive ways.
Day Out events will feature family-friendly activities and programming, while Night Out events will have fun surprises in store for longtime fans who grew up with Pokémon. More details on both Day Out and Night Out will be announced in the future.
Pokémon Center 30th Collection

Whether you want to treat yourself or grab a gift for a friend, you can check out the 30th merchandise collection online at the Pokémon Center.
Pokémon’s 30th celebration has just begun! Stay tuned to see what else is in store throughout 2026.
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