When building an AI product, many founders wonder if they can skip either the Minimum Viable Product (MVP) or the Minimum Marketable Product (MMP) phase. The MVP is designed to validate the core idea with minimum effort—testing assumptions, gathering user feedback, and ensuring the problem-solution fit. On the other hand, the MMP focuses on creating a version of the product that is polished enough to be marketed, offering value that customers are willing to pay for.
Skipping the MVP often increases the risk of investing heavily in features that users may not need, while skipping the MMP can leave you stuck with a prototype that never gains real traction in the market.
Conclusion: For AI products, it’s rarely wise to skip either stage—first validate with a Minimum Viable Product, then scale and monetize with a Minimum Marketable Product.
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